The Brander Book

Since i discovered The Brander site, i never stopped reading this great online publication. Founded by the Branders Group, a consultancy based in Zurich, The Brander approaches everything we want to know about brands, their story, development, founders and places where all things happen. As might be expected, The Brander is now presented in book, putting on paper the enthusiasm of "brand creators" that allowed the magazine "to peek behind scenes", showing their "creations, passions, the ideas along with a myriad of dreams realized by these individuals". Launched on March 11th, The Brander book is an essential volume!