New oki-ni website

Founded in 2001 and being one of the greatest references when it comes to male style, oki-ni launched a new website. Beside the great selection of clothing and accessories - i specially like the pieces by A.P.C., Uniform Wares watches and Illesteva eyewear - oki-ni presents a strong editorial content, that includes, among other things, Thom Browne collection preview, Dr Martens history and a visit to Paul Smith studio (below). To celebrate the launch of the new website, oki-ni revealed a interesting video, in which several pieces flown in balloons into the stratosphere.